Recent Commercial...
In today's world, the topic of sex is not as shocking as it may have been, say 40 or 50 years ago. Why is this? Sex has been even more casual in the media. Sex is referenced in popular shows like sex and the city but it is also in front of our faces in advertisements.
The reason that sex has been seen as not a big deal is that we see it everyday.From burger commercials to commercials trying to sell women underwear... it's everywhere! Because of this, shows like sex and the city can get away with showing sexual scenes and sexual words. It also lets modern day reality shows get away with the vulgarity of referencing to sexual things.
When compared to commercials to the 1950's, there is a significant difference. Commercials were not sexual in any sense. Their purpose was to sell the product with nice and homely people that could easily be your friend. Because of this homely lifestyle being portrayed, television shows were much more homely. Shows like "Leave it to Beaver" portrayed this lifestyle as well. Television mirrored commercials much like how it is today. By this correlation, society was much like television, tailored and sophisticated.
Television is mirror as to how society is at the time. in the 1950's, society was more tailored. in 2012, it's all about sex to sell products.
Commercial from the 1950's
I think it's crazy how much advertising has changed. Before people could sell things just because it looked like a good product everyone would use. Now people expect to see something being sold by using some form of sex. It's sad that most people would buy a product that has a hot girl/guy on it instead of something that has something family friendly on it.
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